Arias Pistons 12.5:1 Compression 82mm Bore Honda B-series on 2040-parts.com

Mazda Kiyora Concept & SKY Tech

The Mazda Kiyora Concept will be at the Tokyo Motor Show in October The Mazda SKY-G is a new direct injection petrol engine and the Mazda SKY-D is Mazda’s new, clean diesel. They are shown off in a display featuring “Technologies for Today, Tomorrow and The Future”, together with Mazda’s new Mazda SKY Drive high-efficiency automatic transmissions. These new technologies are expected to bring Mazda’s corporate average fuel economy down by 30% in the next five years.

Bridgestone’s ‘We’ve been everywhere’ Road Trip prize giving

Bridgestone’s ‘I’ve been everywhere’ Road Trip Flogging tyres isn’t the easiest job in the world; we all need them – at intervals far too regular than we’d like – but buyers tend to fall in to two camps – those who know a brand and ask for it by name, and those that have put on their car whatever the man at Kwik Fit is pushing this week. So ‘Brand Awareness’ is the name of the game (a game that can backfire – just ask Pirelli what’s going on in F1) and the more potential buyers a tyre brand can lodge its name in the brain of, the better. Which is why Bridgestone are running their We’ve been everywhere interactive campaign which very cleverly plots the escape of one man from office drudgery and showcases his journey out in to the proper world, all to a soundtrack of Johnny Cash’s ‘I’ve been everywhere’.

Aston Martin Rapide storms the desert

If you asked last month what the greatest invention in the history of the world was, we would not have said fire or the wheel or the Wright brothers' airplane. We'd have told you it was air conditioning. Because last month, we were in Kuwait, a place so hot that even the Kuwaitis--who probably have the best air conditioners on the planet--get the hell out of Kuwait in the summertime.